Accord's top intermediary twitter influencers revealed

Accord Mortgages has named Andrew Montlake, director at Coreco, the top Twitter influencer within the intermediary market.

To coincide with the launch of a dedicated broker account on Twitter @AccordMortgages, Accord has compiled a list of the top 10 intermediary influencers on the social media platform with Monty securing the top spot.

The intermediary-only lender, which is part of Yorkshire Building Society Group, considered a number of key factors, including the number of tweets, number of followers and how long each user has been active on Twitter, to rank the most the prominent tweeters:

Name Handle No of followers No of tweets Date joined Twitter
1. Andrew Montlake (Coreco) @montysblog 4,844 29,100 February 2009
2. Lea Karasavvas (Prolific Mortgage Finance) @Mortgage_Mind 3,923 21,900 April 2010
3. Emma Coffey (Goldsmith Williams) @EmmaMariaCoffey 3,601 36,600 February 2009
4. Ying Tan (The Buy to Let Business) @TheBTLBusiness 2,492 2,204 April 2010
5. Matthew Arena (Brilliant Solutions) @MatthewArena 1,367 1,525 July 2009
6. Jeremy Duncombe (Legal & General) @JeremyDuncombe 998 1,379 June 2013
7. James Chidgey (Mortgage Advice Bureau) @MAB_updates 511 798 May 2015
8. David Hollingworth (London & Country) @D_Hollingworth 391 1,690 September 2011
9. Craig Hall (Legal & General) @Craig_A_Hall 330 1,279 February 2012
10. Lauren Bagley (Sesame Bankhall Group) @lauren_bagley 691 669 October 2010

(All figures correct as at 13th June, 2017)

David Robinson, National Intermediary Sales Manager at Accord, said: “We’re absolutely delighted to have established a presence on Twitter as another way of listening and talking to intermediaries.

“Many brokers are using social media, in particular Twitter, as a platform to share information with their fellow intermediaries, which is very encouraging.

“Brokers are adapting their business to reflect advancements in technology and the way they want to receive information from lenders is changing too. Therefore we believe it’s important to communicate with brokers via channels that best suit their needs.  

“Taking on board feedback from intermediaries we have also launched a new-look website, which we hope brokers will find easy and simple to use. We’re always looking to improve the way we support brokers, so my message is please get in touch to let us know your thoughts, including via the @AccordMortgages twitter account.”

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